Our mission

About PINS

Since its 2014 launch PINS has rapidly grown into a global technology company, aimed at bridging cultures through innovations. With the prime focus on loyalty, m-commerce and InsureTech, PINS’ digital products make everyday activities, such as shopping, traveling and using payment services, easier, more rewarding and fun. The company is currently operating in Northern Europe, Turkey and Asia and is poised to roll out in many new markets in 2017. Milestones reached in the loyalty business have already earned PINS numerous industry awards and international acclaim.

 

Mission & Vision

Mission

To lead the global e-volution of loyalty, payments and smart cities by linking the world's largest shopping, travel, sports, entertainment and banking communities.

Vision

Bridging cultures through innovation.


Awards

 
2016

The Loyalty Magazine Awards 2016: PINS was highly commended in the category “Best Use of Gamification to Enhance Loyalty” for its strategic partnership with media at The Loyalty Magazine Awards 2016 ceremony in London.

 
2015

The Loyalty Awards 2015: Coalition Rewards received 2 globally recognized awards at the prestigious Loyalty Awards 2015 ceremony in London. PINS has been named “Best New Loyalty Program of the Year”, and PINS launch in Finland – “Best Loyalty Program Marketing Campaign”.

 
2014

The Loyalty Awards 2014: Coalition Rewards received 4 awards, more than any other company this year: Best Loyalty Programme of the year (Baltic Miles) – Central & Eastern Europe, Best Loyalty Industry Innovation ("Burn the Miles" mobile campaign), Best Loyalty Programme Marketing Campaign of the year (Address update campaign by using Google Street View) and our CEO Gabi Kool has been named as Industry Personality of the Year across the EMEA region.

Loyalty 14:  The BalticMiles programme, operated by Coalition Rewards won Loyalty 2014 award in the Management category thanks to its "Burn the Miles" campaign, adding a social responsibility component to the loyalty game. 

 
2013

The Loyalty Awards 2013: The BalticMiles programme, operated by Coalition Rewards wins award in Best Loyalty Programme in Travel & Entertainment.

Loyalty 13: The BalticMiles programme, operated by Coalition Rewards gets the Loyalty 2013 award for the best use of technology in the loyalty industry globally.

 
2012

The Loyalty Awards 2012: The BalticMiles programme, operated by Coalition Rewards wins award in Best Loyalty Programme in Travel & Entertainment.

The BalticMiles programme, operated by Coalition Rewards is the proud winner of two Freddie awards:

  • Best Elite Programme 2012
  • Best Redemption Ability 2012

and runner-up in:

• Program of the Year,

• Co-Branded Card,

• Customer Service.